Free Sales Tool

Is your sales team prospecting blind?

Nearly 1 in 5 freight brokerages closed in the last 24 months. The survivors all had one thing in common: operational efficiency in their sales process. This 10-question scorecard measures where your team stands. Takes 5 minutes.

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10
Questions
5 min
To Complete
30
Max Score
What's Inside
Score your team across
5 critical areas
01

Account Targeting

Are your reps calling the right companies, or just the next name on a list? This section measures how systematically your team prioritizes prospects.

02

Pre-Call Intelligence

How much does a rep know before they dial? The gap between "company name" and "full prospect brief" is where most meetings are lost.

03

Competitive Positioning

Can your reps articulate why you win — specifically, for each prospect? Generic pitches lose to specific angles every time.

04

Account Defense

How early do you detect when an existing account is at risk? Reactive defense costs 5x more than proactive monitoring.

Real Results
Built from 12 years of
freight brokerage sales
"We used this framework to restructure how our rep approaches every call. The difference was immediate."
Freight brokerage sales leader — pilot customer
15
Meetings in 30 days
2
Accounts closed
0
CRM data entry

Stop guessing. Start measuring.

The scorecard takes 5 minutes. The gaps it exposes will explain months of missed quota.

Get the Free Scorecard